What is Google My Business and what does it do for your business
Google Business, AKA Google My Business (GMB) is a free tool that allows businesses to manage their online presence across Google, including Search and Maps. By verifying and claiming your business listing, you can control the information that potential customers see when they find you online. You can also use GMB to post updates and offers, respond to reviews, and connect with customers through messaging. In addition, GMB provides insights about your online visibility and how customers are interacting with your listing. Claiming and verifying your business listing is an essential first step in managing your company’s online presence. By taking advantage of all that GMB has to offer, you can help ensure that potential customers can easily find and learn about your business.
How to create a Google My Business Page
Creating a Google My Business page is a great way to make your business visible on Google Maps and search results. Plus, it’s free and only takes a few minutes to set up. Here’s how:
First, go to google.com/business and click “Start now.” Then, enter your business name and address. If your business already has a listing on Google, you’ll be prompted to claim it.
Next, you’ll need to verify your listing. This can be done by phone or mail. Once you’ve verified your listing, you can start adding information about your business, such as hours of operation, contact information, products and services offered, and more.
Finally, don’t forget to add some photos! People love seeing pictures of businesses before they visit them, so make sure to add some high-quality photos of your location, staff, and products or services.
Try to keep your logo out of your photographs as Google can consider this as spam
With these simple steps, you can create a professional-looking Google My Business page that will help attract new customers and grow your business.
What information to include on your Google My Business Page
When you create a Google My Business page for your business, you’ll need to include some important information to help customers find you and learn about your business. First, you’ll need to provide your business name, address, and phone number. This information will be used to generate a Google Maps listing for your business, so it’s important that it is accurate. Next, you’ll need to choose a category for your business. This will help customers find your business when they search for businesses like yours on Google. Finally, you can add additional information about your business, such as a description, photos, and opening hours. Including this information will help potential customers learn more about your business and decide if it’s the right fit for them.
How to optimize your Google My Business Page for better search engine results
Many businesses have a Google My Business (GMB) page without realizing the potential it has for improving their search engine results. GMB is a free platform that allows businesses to manage their online presence and interact with customers. It also provides valuable insights into how customers are finding your business online. To get the most out of GMB, it’s important to optimize your page for better search engine results. Here are some tips:
1. Use relevant keywords in your business name and description. This will help potential customers find your page when they search for those keywords.
2. Include photos and videos that showcase your products or services. This will give searchers a better idea of what you have to offer, and it may encourage them to click through to your website.
3. Keep your hours of operation up to date, and include information about any special events or promotions you’re running. This will help searchers know when they can visit your business, and it may encourage them to take action sooner rather than later.
By following these tips, you can optimize your GMB page for better search engine results and get more eyes on your business.
Tips for maintaining and updating your Google My Business Page
One of the best ways to ensure that your business is visible to potential customers is to create a Google My Business Page. This free listing allows you to control how your business appears on Google Maps and in search results, and can be a powerful tool for driving foot traffic and online sales. However, simply creating a GMB page is not enough – you also need to regularly update your listing with accurate information and attractive photos. Here are some tips for maintaining an effective GMB page:
First, make sure that your listing is claiming your business name, address, and phone number. This basic information should be accurate and up-to-date, as it forms the foundation of your GMB listing.
Next, take some time to write a strong business description. This is your chance to tell potential customers what makes your business unique, so don’t be afraid to showcase your unique selling points. Keep it brief – between 150 and 200 words – and make sure to include relevant keywords.
Do not exceed 750 characters in the description
Then, add some high-quality photos. Customers often use Google Maps to find businesses in their area, so including attractive photos can help you stand out from the competition. Try to include a mix of images that show off your products or services, as well as pictures of your store or office.
Encourage customers to leave reviews.
Good reviews can improve your ranking in search results, while negative reviews can damage your reputation. As such, it’s important to actively monitor your GMB page and respond promptly to any negative feedback. You can also encourage positive reviews by offering discounts or other incentives for customers who leave feedback.
By following these tips, you can ensure that your GMB page is working hard to attract new customers and drive sales for your business.
If you want to improve your local SEO and make it easier for customers to find information about your business online, then you need to create a Google My Business page. This is a free listing that allows you to control how your business appears in search results. GMB is an important part of any local SEO strategy, so it’s worth taking the time to set up and optimize your page. Once you’ve created your GMB listing, be sure to keep it updated with accurate information and photos. You can also hire a company like ours to professionally manage your Google Business listing for you. Contact us today to learn more about our services